The price point of this device is not yet known. Interestingly, Digitimes reports that the device will usurp the 11 inch Air in the lineup, perhaps suggesting that the 12 inch Air will be in the same ballpark as far as price is concerned.
Due to landing orders for both the 12 inch MacBook Air and the Apple Watch, expected in March, Quanta will hire an additional 30,000 people according to the report. Although the lunar holidays are apparently causing some disruption, both products are seemingly on track to be released in the next couple of months.
Digitimes’ history with Apple rumors is spotty, although the publication has been decent at reporting short term production schedules, as is the case here.